What is this? | Why is it Important? |
Autoresponders help you to automate your email follow-up process. This is also called "Drip-Marketing" in some circles. It's a powerful feature that allows you to send specific emails to follow-up on previous email blasts sent. You can set up so that follow-up emails are only sent to those earlier recipients who did a specific behavior (e.g. read/opened/clicked). | This is another key driver of efficiency and automation to help you keep connected to patients and to automated follow-ups. |
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